Helena

Cowes Week 2015

Cowes may have a reputation for being the home of identikit crew wear, but we found some very stylish people making their own mark in the streets – and not a salmon-coloured trouser in sight.

Read More
Swallow

Crafty sew-and-sews

Following the success of the first Wight Catwalk swishing event, we were delighted to be asked to run an upcycled fashion workshop for trend. This popular eco-friendly shop and youth cafe is going on tour and will be popping up at Cowes as trend@CowesWeek, and we’ll be there to show the young ‘uns how to customise their clobber.

Read More
Ryde Slide

How to dress: Ryde Slide

If you live on #ThatMainland then you’re probably au fait with how to fit in with the local lumbersexuals, Chap Olympians and penny farthing MAMILS. On the Isle of Wight, we have our own street tribes, including #RedTrews yachties, elastic-waisted BMI bandits, and, err… Captain Panna.

Read More
Waxing lyrical

Waxing lyrical

I am a chap who has worn a moustache for most of his life, but one thing I’ve never tried is the full ‘ironic French’. On a recent trip to Brighton I was struck by the dense forests of facial hair sprouting unchecked from the faces of hipsters on every street-corner. It seems as though the much-predicted ‘peak beard’ is some way off.

Read More